Abstract
It was only in the early twenty-frst century that Icelandic fashion captured international attention, and Icelandic designers started dreaming of recognition in the global fashion system. Over the last decade, they have oscillated between affrming a cosmopolitan vision of the trendy North, and a commercial desire to brand their products with an identity rooted in the image of nature. Inspired by the international success of Björk as a global style icon, the young Icelandic fashion designers now dream of stepping forward as an "avant-garde" in the international fashion world.
| Original language | English |
|---|---|
| Pages (from-to) | 239-258 |
| Number of pages | 20 |
| Journal | Fashion Theory - Journal of Dress Body and Culture |
| Volume | 15 |
| Issue number | 2 |
| DOIs | |
| Publication status | Published - Jun 2011 |
Other keywords
- Fashion design
- Iceland
- Identity
- Nature
- Place